Our Brand
At Unreal Cosmetics, we believe in beauty without compromise. That's why we've created a 100% cruelty-free and vegan brand that provides all of the luxury you've always imagined, without the ethical concerns often associated with conventional cosmetics.
Our lashes are crafted with care and precision, using only the highest-quality, plant-based materials.We are committed to creating products that not only enhance your appearance but also make a positive impact on the world. Join us on our journey to redefine the standards of beauty and make a statement with every blink.
Our Mission
Educating others about the importance of choosing cruelty-free and sustainable products was also a key part of Unreal Lashez mission, as we believe that knowledge is power when it comes to making more conscious choices about the products we use.
The 100% vegan, cruelty free range of superior quality lashes empowers you to step out in confidence with the peace of mind that you're contributing to a kinder, more sustainable beauty industry that prioritizes your health and wellbeing while ensuring the planet and its wildlife are protected.
Behind It All
Unreal Lashez, co-founded by Australian-native Ruby-Rose, is driven by a passion for makeup's transformative power and a deep commitment to cruelty-free beauty. Unreal Lashez is driven by a vision to redefine beauty through a safe and sustainable product range, promoting compassion and an eco-friendly future. Many are unaware of the unethical practices behind mink harvesting for eyelashes because brands care not to mention it and disregard any responsibility. At Unreal Cosmetics, we don't just cry about it; we're fixing it by raising awareness and creating products that give you that gorgeously doe-eyed look without the guilt.